Privacy Policy

Last updated: March 2026

Yashara ("we", "us", "our") is committed to protecting your personal data. This policy explains what data we collect, how we use it, and your rights under UK GDPR and the Data Protection Act 2018.

Data we collect

Account data: name, email address, password hash (when you create an account)
Order data: billing address, shipping address, order contents, payment reference
Contact data: messages you send us via the enquiry form
Usage data: pages visited, browser type, device type (via analytics cookies)
Marketing data: email address (if you subscribe to our newsletter)

How we use your data

Processing and fulfilling your orders
Sending order confirmations and shipping updates
Responding to customer enquiries
Sending marketing emails (only if you opt in)
Improving our website and services
Complying with legal obligations

Legal basis

We process your data on the basis of contract fulfilment (orders), legitimate interest (fraud prevention, site improvement), consent (marketing emails), and legal obligation (accounting records).

Third parties

We share data with the following third-party processors:

Shopify — e-commerce platform and payment processing
Vercel — website hosting
Resend — transactional email delivery
Google Analytics — anonymised usage analytics

We do not sell your personal data to any third party.

Cookies

We use essential cookies (for your shopping cart and login session) and analytics cookies (to understand how you use the site). You can manage cookie preferences in your browser settings.

Your rights

Under UK GDPR you have the right to:

Access the personal data we hold about you
Correct inaccurate data
Request erasure of your data
Object to processing
Data portability
Withdraw consent at any time

To exercise any of these rights, contact us at privacy@yashara.com.

Retention

We retain order data for 7 years for tax purposes. Account data is deleted within 30 days of account closure. Marketing data is deleted on unsubscribe.

Contact

Yashara Ltd · privacy@yashara.com · To make a complaint, contact the ICO at ico.org.uk.